
Ecommerce SEO & Content
We research buyer-intent keywords, optimise collection and product pages, and create blog content that drives qualified traffic to your Shopify store and supports your category and brand positioning.
Get a custom, conversion-focused Shopify store that looks premium, loads fast, and is engineered to turn visitors into buyers. We design and build your Shopify 2.0 theme, optimize product and collection pages, set up apps and tracking, and tune your store for sales—not just good looks.

Scope of Work
This Conversion-Focused Shopify Store Package is for brands that want more than a basic online shop—they want a storefront that feels premium, is easy to use, and quietly pushes visitors towards “Add to Cart” and “Checkout.” We combine UX strategy, conversion copy structure, Shopify 2.0 theme development, and CRO best practices so your store is ready to sell from day one.
From the first strategy call to launch, we handle store structure, navigation, product presentation, trust elements, mobile optimisation, key pages (Home, Collections, Product Pages, About, Contact, Cart), checkout UX enhancements, essential apps, analytics, and ecommerce SEO basics—so you can focus on products, inventory, and fulfilment while the store does the selling.
Every part of your Shopify build is documented clearly—what pages and templates we’re creating, how products and collections will be displayed, which CRO elements we add, and what we set up for SEO, tracking, and marketing pixels. You’ll know exactly how your store is built to convert, and what levers you can pull as you grow.
How Your Shopify Store Project Is Delivered
We understand your products, margins, customers, and competitors. Then we map your catalog, collections, navigation, offers, and key store actions so the entire build is aligned with your revenue goals and brand positioning.
We plan user journeys from first visit to checkout, wireframe key templates (Home, Collections, Product Pages, Cart, About, Contact), and design pixel-perfect Shopify layouts that showcase your products and reduce friction at every step.
We develop a clean, modular Shopify 2.0 theme with reusable sections, fast-loading assets, and a flexible structure—so you can launch now and continue adding landing pages, offers, and collections without breaking your design.
We implement conversion boosters like trust badges, social proof, urgency patterns (where appropriate), clear CTAs, and upsell spots, along with SEO-friendly URLs, metadata, structured headings, and full analytics and pixel tracking.
We integrate essential apps for reviews, email, WhatsApp/CRM, shipping, and payments—focusing on the minimum stack needed for conversion and speed, not random app bloat that slows the store down.
We launch your Shopify store with final QA, test key flows (browse, add to cart, checkout), and provide basic training. Optional retainers cover ongoing tweaks, new sections, CRO experiments, product page optimisation, and seasonal campaign landing pages.
Your package covers store strategy, UX/UI design, Shopify 2.0 theme development, conversion set-up, SEO foundations, and analytics—so you launch with a store that’s ready to take orders, not just show products.

We design and build a bespoke Shopify 2.0 theme that reflects your brand, highlights your hero products, and uses conversion-friendly layouts on Home, Collections, Product Pages, Cart, and key supporting pages.
We keep your stack lean: optimised images, clean theme code, selective apps, and performance best practices that keep your store fast, stable, and ready for both organic and paid traffic.
More than half of ecommerce happens on mobile. We design thumb-friendly navigation, clear CTAs, fast-loading imagery, and layouts specifically tuned for small screens and mobile data.

We structure your store for search with SEO-friendly collections and product detail pages, then set up GA4, Search Console, and marketing pixels so you can measure traffic, revenue, and ROAS from day one.
We add conversion blocks such as benefit sections, FAQs, guarantees, UGC/reviews, and urgency or scarcity (where it fits) to help reduce doubt and push shoppers gently towards checkout.
We support you through launch, test payments and fulfilment flows, configure basic email notifications, and provide a simple handover so your team knows how to add products, edit content, and safely update the theme.
Our Services
Along with your conversion-focused Shopify store, you can bundle ongoing SEO, content, social media, and email flows—so the traffic you acquire doesn’t just visit, it buys and comes back for more.

We research buyer-intent keywords, optimise collection and product pages, and create blog content that drives qualified traffic to your Shopify store and supports your category and brand positioning.

We design scroll-stopping creatives, repurpose product stories into posts and reels, and align your Shopify offers with social media content so your campaigns have a store that’s ready to convert the clicks.

We set up core ecommerce flows—welcome series, abandoned cart, post-purchase, and win-back campaigns—that plug directly into your Shopify store and recover revenue that would otherwise be lost.
We follow a clear, collaborative process—from discovery and catalog planning to design, development, CRO and launch—so your Shopify store goes live on time, on budget, and ready to sell.
We understand your products, pricing, audience, and current store (if any), then define your navigation, product hierarchy, page types, and conversion goals before we touch the theme.
We design and build your Shopify 2.0 theme, hook up apps and integrations, add your products and collections, and tune the store for speed, usability, and conversion.
We test key flows—browse, add to cart, checkout, payments—fix issues, deploy the store, and walk you through product management, content edits, and best practices.
Brands from Mumbai and across the globe trust us to transform underperforming Shopify stores into modern, conversion-focused storefronts that are easier to manage and more profitable.
All Testimonials4.9
(40+ 5-Star Reviews)
Real stories from founders and marketers who invested in a better Shopify experience
5.0
Our old Shopify theme felt clunky and conversion rates were stuck. After Prateeksha redesigned the store with a custom 2.0 theme, our add-to-cart and revenue numbers lifted within weeks—without increasing ad spend.
Dianne Russell
Founder, D2C Lifestyle Brand
Pricing
Choose a Shopify store package that matches your stage of growth—from lean starter setups to robust, integration-heavy builds. Transparent scope and pricing so you know exactly what you’re getting.
Perfect for new brands launching their first Shopify store with a curated catalog and a strong, trust-building storefront.
Ideal for growing brands that need more collections, product templates, SEO foundations, and room for campaigns.
For serious ecommerce operations needing complex structures, integrations, and continuous optimisation.
READY WHEN YOU ARE
Turn your product catalog into a polished, conversion-ready Shopify store with a clear plan, fixed milestones, and fast execution. We scope, price, and schedule quickly—then ship a store that’s ready for performance campaigns and organic growth.
Get a same-day response, a short kickoff call, and a proposal you can approve immediately. Launch with confidence on a Shopify setup that’s fast, stable, trackable, and built around real buying behaviour—not guesswork.
PLATFORM PARTNERS
Growth-focused brands choose Prateeksha when conversion rates, speed, and reliability are non-negotiable. From Shopify 2.0 stores to headless storefronts and campaign microsites, we design and build ecommerce experiences that sell.
Enterprise-ready workflows—clear SLAs, audits, load testing, and rigorous QA—mean your Shopify store runs in a safe, high-performing environment. With transparent reporting on performance, rankings, and revenue, stakeholders see progress they can trust.












FAQs
We offer end-to-end execution around Shopify: store strategy, custom 2.0 themes, CRO, ecommerce SEO, landing pages, and ongoing retainers. We also support headless storefronts and integrations when brands need extra flexibility.
As a Web Design & Ecommerce Agency in Mumbai, we specialise in performance-first Shopify builds. If you’d like to see how our themes, CRO, and analytics tracking work in practice, reach out—we’ll walk you through live stores and real dashboards.
Discovery, store architecture, UX/UI design, a custom Shopify 2.0 theme, responsive layouts, conversion elements (trust, reviews, FAQs), SEO basics, analytics, pixels, and launch support. We focus on turning traffic into sales, not just setting up a catalog.
We operate like a product team focused on revenue: clear scope, sprints, SLAs, and decision-ready updates. You get measurable outcomes—conversion rate, average order value, speed scores, and revenue impact—not just a theme and a handover.
Yes. We audit your current store, map redirects, preserve important URLs and content, and carefully transition to the new theme. Our goal is to improve UX and conversion while protecting (and ultimately improving) your organic and paid performance.
Absolutely. We connect trusted apps and platforms for reviews, email/SMS, WhatsApp, CRM, shipping, and payments. We prioritise a lean stack—only what’s needed for conversion, speed, and reporting—so your store stays fast and manageable.
A custom Shopify theme is ideal for most stores. Headless Shopify with Next.js makes sense when you need extreme performance, complex content experiences, or deep integrations. We can advise which route fits your current stage and budget.
Yes. We design and build dedicated campaign and product launch pages inside your Shopify theme, optimised for paid traffic with clear offers, social proof, and focused CTAs tied to your ads.
We can stay on as your CRO and analytics partner—monitoring key funnels, setting up events, creating dashboards, and running iterative improvements on layouts, offers, and page elements.
Timelines depend on scope and content readiness, but most standard Shopify builds take 4–8 weeks from discovery to launch. We provide a clear milestone plan at the proposal stage so you know what happens when.
Yes. We can migrate products, customers, basic order history, and key content from platforms like WooCommerce or custom builds, while redesigning the front-end to match your new Shopify experience.
Yes. Our monthly retainers cover theme updates, UX/CRO tweaks, new sections, seasonal landing pages, technical checks, and performance monitoring—so your store keeps improving instead of stagnating after launch.