Must-See Design Inspirations for Industrial Websites

Here is a detailed guide on the 30 best-designed industrial websites. You can explore how website design services have transformed industrial companies by creating sleek, professional, and engaging websites. This guide covers everything from the color strategy to layout, providing an insightful look into what makes these industrial website designs stand out.

Table of Contents

1. General Electric
2. Siemens
3. Honeywell
4. Caterpillar
5. Schneider Electric
6. Bosch
7. ABB
8. Rockwell Automation
9. Emerson Electric
10. Rolls-Royce
11. Alstom
12. Hitachi
13. Thyssenkrupp
14. Mitsubishi Heavy Industries
15. Fluor
16. Konecranes
17. John Deere
18. Tetra Pak
19. Baker Hughes
20. Valmet
21. Sandvik
22. Atlas Copco
23. Wärtsilä
24. Komatsu
25. ArcelorMittal
26. Thales Group
27. Safran
28. Alcoa
29. Dow Inc.
30. DuPont

1. General Electric

URL: General Electric

General Electric's website is a great example of how industrial web design services can elevate a brand's presence online. With a sleek, professional layout, GE uses a modern color scheme dominated by whites, grays, and blues, giving the website a clean and polished appearance. The homepage features a full-width hero image with a concise tagline, immediately establishing their industrial authority. The website's structure is designed for easy navigation, with dropdown menus that categorize their diverse range of services and industries. Large, readable fonts guide the user through content-rich pages, focusing on GE's technological advancements and sustainable solutions. GE's website uses high-quality imagery and subtle animations that draw attention without overwhelming the user, striking a balance between innovation and clarity.

2. Siemens

URL: Siemens

Siemens' website embraces a minimalistic design with a focus on functionality and user experience. The color palette is simple, using mostly grays and whites with pops of blue to highlight important sections. The homepage uses a full-screen slider that showcases their latest projects and innovations, keeping the content fresh and engaging. The design is responsive and optimized for both desktop and mobile devices, with a clean layout that highlights their product offerings. Siemens incorporates interactive elements like scroll-triggered animations and engaging media to tell the story of their industrial solutions. The navigation is intuitive, providing quick access to different sectors, services, and innovations.

3. Honeywell

URL: Honeywell

Honeywell’s website design is a combination of bold visuals and structured content, making it stand out among industrial websites. The color strategy uses reds, blacks, and whites to create a sense of professionalism and energy. The full-width layout allows for the seamless presentation of their technologies and solutions, with large imagery and concise content that explains each industry they cater to. The header is sticky, enabling users to quickly navigate through various sections of the site without losing their place. Call-to-action buttons are strategically placed to guide users to learn more about their offerings, and the website’s use of interactive media adds an engaging element that enhances user experience.

4. Caterpillar

URL: Caterpillar

Caterpillar’s website excels in delivering a bold and industrial feel that aligns perfectly with its brand identity. The use of black and yellow as primary colors mirrors their iconic machinery and equipment, giving the site an instantly recognizable aesthetic. The hero section is dominated by high-quality images and videos showcasing their heavy-duty equipment in action, creating a powerful first impression. The website layout is grid-based, allowing for easy navigation through their products, services, and solutions. Clear call-to-action buttons encourage users to explore their product catalog or reach out for more information. Caterpillar’s design choices focus on simplicity, with clean typography and large sections of imagery that speak to the robustness of their offerings, making this site a prime example of effective industrial website design.

5. Schneider Electric

URL: Schneider Electric

Schneider Electric’s website is a visually appealing, clean, and modern design that conveys a sense of innovation and sustainability. The design is primarily white with green accents, representing their commitment to energy efficiency and environmental responsibility. The homepage uses a simple layout, with large blocks of content that direct users to key areas such as products, services, and sustainability efforts. Interactive infographics and engaging video content highlight their solutions, while the use of minimalist icons makes the navigation intuitive. The design is responsive, ensuring seamless functionality across devices, and the grid-based layout creates a structured flow of information, making it easy for users to find what they need.

6. Bosch

URL: Bosch

Bosch’s industrial website stands out with its emphasis on sleek design and high functionality. The homepage features a minimalist design with large images and bold fonts, which creates a professional and modern aesthetic. The color palette sticks to neutral tones with strategic uses of red to highlight key areas, staying true to Bosch’s brand identity. The website also emphasizes user experience, with a clean, intuitive navigation bar that allows users to easily find products, services, and news. Bosch’s commitment to technology and innovation is reflected in their interactive media and detailed product pages, which offer deep dives into their industrial solutions. The responsive design ensures a consistent experience across different devices, and the use of large, readable fonts enhances usability.

7. ABB

URL: ABB

ABB’s website design is a stellar example of how a minimalistic approach can be highly effective in the industrial sector. The site uses a lot of white space to allow content to breathe, with strategically placed elements such as high-definition images and videos to maintain user engagement. The color palette is simple, utilizing reds and blacks in contrast with white, reflecting ABB’s corporate identity. The homepage features an interactive hero slider, displaying their most innovative projects and products. The layout prioritizes easy navigation, with the menu offering quick access to ABB’s different industrial sectors. The typography is modern and large, making it easy to read on all devices. The overall design emphasizes clarity and innovation, positioning ABB as a forward-thinking leader in industrial solutions.

8. Rockwell Automation

URL: Rockwell Automation

Rockwell Automation’s website is designed to convey technical expertise and innovative solutions. It uses a dark color scheme, with black, white, and red as dominant colors, which gives the site a bold, professional appearance. The full-screen hero images showcase their automation technology in action, instantly grabbing user attention. Interactive elements like videos and infographics allow users to engage with complex information in an easily digestible format. The layout is structured, with clear sections guiding users through products, industries, and services. The navigation bar is sticky, making it easy to explore different areas of the site without losing track of where you are. This design focuses on usability and innovation, making the site both visually appealing and highly functional.

9. Emerson Electric

URL: Emerson Electric

Emerson Electric’s website is a well-balanced mix of corporate elegance and industrial innovation. The use of white and blue gives the site a clean and trustworthy appearance, while large hero images emphasize their role in the industrial sector. The website’s layout is intuitive, with drop-down menus that categorize their services, making navigation a breeze. The site also uses interactive graphics and dynamic content to showcase their technological advancements. Emerson’s website is highly responsive, offering a consistent experience across devices. The overall design focuses on accessibility and ease of use, ensuring that both industry professionals and casual visitors can find the information they need quickly and efficiently.

10. Rolls-Royce

URL: Rolls-Royce

Rolls-Royce’s industrial website is a perfect blend of luxury and functionality, reflecting the brand’s prestige and innovation in the industrial sector. The design incorporates black, white, and blue as the primary color scheme, which adds a sense of sophistication and trust. The homepage features full-screen images of their aircraft engines and industrial technology, creating a striking first impression. The layout is well-organized, guiding users through different sections with clear navigation bars and call-to-action buttons. Rolls-Royce emphasizes their cutting-edge technology through interactive videos and detailed case studies, providing visitors with an in-depth look at their solutions. The overall design highlights precision and elegance, with clean typography and strategic use of whitespace to enhance readability.

11. Alstom

URL: Alstom

Alstom’s website design is a prime example of how industrial website design can balance aesthetic appeal and user experience. The website uses a crisp white background with blue and green accents, colors that reflect the brand’s focus on sustainable transportation solutions. The homepage immediately grabs attention with a full-width hero image that showcases their latest projects, complete with concise and engaging headlines. Scrolling animations and interactive elements are smoothly integrated, making the browsing experience dynamic. The layout is clean and easy to navigate, with a sticky navigation bar that allows users to explore different industries, services, and innovations without hassle. Bold fonts and clear calls-to-action ensure that visitors can easily find the information they need. The overall design exudes professionalism and aligns with Alstom’s identity as a leader in transport innovation.

12. Hitachi

URL: Hitachi

Hitachi’s industrial website is all about simplicity and functionality, while still offering a visually compelling experience. The design uses a minimal color palette dominated by white, black, and red, providing a clean and professional aesthetic. The hero section on the homepage features a prominent full-width image with short, impactful text, introducing users to their global initiatives. The website emphasizes clarity and ease of navigation, with a grid-based layout that categorizes products, services, and industries. Typography is large and easy to read, ensuring that visitors can access detailed information quickly. Subtle animations add life to the pages without overwhelming the user, creating a pleasant browsing experience. Hitachi’s website excels in delivering complex industrial information in a user-friendly format, making it a standout example of effective industrial website design.

13. Thyssenkrupp

URL: Thyssenkrupp

Thyssenkrupp’s website design reflects their modern approach to industrial solutions, with a sleek and streamlined layout that prioritizes user experience. The homepage features a clean, white background with bold typography in blue and black, creating a sense of professionalism and trust. The design is minimalist yet powerful, using large hero images and videos to showcase their wide range of services and solutions in sectors like construction, automotive, and energy. Interactive elements such as scrolling animations and clickable infographics make complex information easier to digest. Navigation is intuitive, with dropdown menus providing quick access to their various offerings. Thyssenkrupp’s use of whitespace and concise content blocks ensures that users can find what they’re looking for without feeling overwhelmed, making it an exemplary industrial website design.

14. Mitsubishi Heavy Industries

URL: Mitsubishi Heavy Industries

Mitsubishi Heavy Industries’ website showcases the power of bold, large-scale visuals combined with a structured layout. The homepage greets visitors with a full-screen image or video of their latest industrial projects, setting the tone for an impactful browsing experience. The color palette is mostly white and gray, with red highlights that match the brand’s logo and call-to-action buttons. The typography is modern and clean, guiding users through detailed sections about their innovations in energy, infrastructure, and defense. Navigation is simple and intuitive, with large dropdown menus that neatly categorize their numerous services and products. The site also integrates dynamic content, such as videos and case studies, that provide deeper insights into their industrial capabilities. The website’s design aligns perfectly with their identity as a global leader in industrial solutions.

15. Fluor

URL: Fluor

Fluor’s website offers a bold, structured layout that reflects the scale and complexity of their industrial projects. The homepage features full-width imagery of their work, creating a strong first impression. The color scheme revolves around dark grays and blues, which give the site a professional and industrial feel. Fluor’s use of large typography ensures that visitors can easily read about their projects, services, and company values. Navigation is streamlined, with dropdown menus that categorize sectors such as energy, infrastructure, and government services. Fluor integrates interactive content like videos, which provide detailed insights into their engineering and construction projects. The website is designed to highlight their expertise in delivering large-scale industrial solutions, making it a great example of effective industrial website design.

16. Konecranes

URL: Konecranes

Konecranes’ website design stands out with its clean layout and engaging visuals, offering a highly functional and appealing experience. The blue and white color scheme reflects both the brand’s identity and the industrial nature of their products. The homepage features a full-width image slider showcasing their latest cranes and lifting solutions, creating a dynamic introduction to their services. Clear navigation menus at the top provide easy access to different product categories, ensuring a smooth user experience. The design focuses on simplicity, using high-quality images and concise text to convey information without overwhelming the user. Interactive product pages allow visitors to explore detailed specifications and capabilities, making the website both informative and engaging.

17. John Deere

URL: John Deere

John Deere’s website combines heritage and innovation, reflected in its clean, green-and-yellow color scheme, which mirrors the iconic branding of their agricultural machinery. The homepage uses bold hero images of their machinery in action, creating an immediate connection with their core audience of farmers and industrial users. The site layout is easy to navigate, with large buttons and a sticky navigation bar that follows users as they scroll through product offerings, services, and support sections. Typography is clear and bold, ensuring that all product specifications and details are easy to read. John Deere's website focuses heavily on the user experience, integrating interactive product pages and videos that highlight the company's commitment to quality and innovation.

18. Tetra Pak

URL: Tetra Pak

Tetra Pak’s website is a masterclass in modern, functional design, reflecting their focus on sustainability and innovation in packaging solutions. The website’s light, white background with blue and green accents mirrors their eco-friendly initiatives. The homepage uses large hero images and bold headlines to capture the user's attention, immediately communicating their commitment to sustainable packaging. The clean layout and simple navigation make it easy to explore their products and services. Interactive graphics and informative videos are used to explain their complex solutions, while the typography remains simple and easy to read. The website is also mobile-optimized, ensuring a seamless experience across devices. Tetra Pak’s site demonstrates how a clear, user-centric design can effectively communicate a brand’s message in the industrial sector.

19. Baker Hughes

URL: Baker Hughes

Baker Hughes’ website showcases modern design aesthetics with a focus on innovation and sustainability. The homepage features large, dynamic visuals that highlight their expertise in the energy sector, creating a strong first impression. The website’s color scheme uses dark blues and greens, which are both professional and reflective of their commitment to environmental responsibility. The layout is clean, with a well-structured navigation bar that guides users through their extensive range of services and solutions. Baker Hughes’ use of interactive media such as videos and infographics adds a dynamic element to the site, helping visitors engage with complex information. Bold typography ensures easy readability, while the design remains responsive and user-friendly across all devices.

20. Valmet

URL: Valmet

Valmet’s website design emphasizes innovation and functionality, offering a clean and modern user experience. The homepage features a full-screen hero image showcasing their latest industrial solutions, with bold fonts and concise text that convey key messages. The site’s color palette is predominantly white with blue accents, creating a sense of professionalism and trust. Interactive elements such as videos and scroll-triggered animations make the browsing experience engaging, while the grid-based layout organizes content into easily digestible sections. Valmet’s website is highly responsive, ensuring a consistent user experience across devices, and the call-to-action buttons are strategically placed to encourage deeper engagement. The overall design is sleek, modern, and tailored to the needs of both industrial clients and casual visitors.

21. Sandvik

URL: Sandvik

Sandvik's website is a perfect blend of industrial grit and modern web design services. The site uses a bold black and white color scheme with pops of red to emphasize action buttons, creating a strong, authoritative look. Upon entering the homepage, visitors are greeted by full-width hero images showcasing their machinery and engineering solutions, setting a powerful tone right from the start. The design is highly visual, with heavy reliance on photography to tell the brand’s story. Sandvik uses large typography that’s easy to read, coupled with well-placed call-to-action buttons to guide users. The navigation is minimal, making the website user-friendly and preventing information overload. Sandvik excels at organizing large amounts of content, using grid layouts and accordion menus to ensure the user can easily access detailed product and industry information. This website is a shining example of how industrial website design can merge functionality with a cutting-edge visual style.

22. Atlas Copco

URL: Atlas Copco

Atlas Copco’s website exemplifies professionalism and clarity, designed to cater to both industry insiders and those unfamiliar with their products. The color palette is clean and corporate, utilizing mostly blue, white, and gray tones. This understated scheme complements the company’s mission and values, which emphasize innovation and reliability. The homepage uses large banners with rotating images, showcasing their key industrial solutions and innovations. Clear fonts and well-organized sections make the site incredibly easy to navigate. Each product and service page is structured to provide maximum information without feeling cluttered, using accordion-style dropdowns and highlighted call-to-action buttons. Interactive features like videos and infographics are seamlessly integrated to give users a better understanding of Atlas Copco’s offerings. The site's design highlights their role as a leader in the industrial website design space.

23. Wärtsilä

URL: Wärtsilä

Wärtsilä's website radiates modernity and innovation, blending a minimalist design with detailed content. The clean white background combined with bold blue and green accents creates an approachable and professional aesthetic that is easy on the eyes. The homepage presents a simple hero image paired with short, impactful copy, immediately drawing attention to their solutions in energy and marine industries. Navigation is straightforward, featuring dropdown menus that provide quick access to various industries, products, and sustainability initiatives. The use of interactive elements, such as videos and product diagrams, enhances user engagement while keeping the design uncluttered. Typography is modern, with large, readable fonts that guide visitors effortlessly through the site. Wärtsilä’s website is designed to educate visitors without overwhelming them, making it a highly effective industrial website.

24. Komatsu

URL: Komatsu

Komatsu's website design captures the brand’s strength and reliability with a robust, industrial-inspired aesthetic. The homepage uses full-screen hero images of their heavy machinery, instantly setting the tone for the brand’s leadership in the construction and mining industries. The color scheme relies heavily on blues and grays, which give the site a grounded, professional look. The layout is well-structured, with large typography guiding users through their products, services, and innovations. Komatsu’s website is incredibly easy to navigate, with clear dropdown menus and call-to-action buttons that drive users toward product pages and service inquiries. The website also integrates videos and interactive product tours, allowing users to get an in-depth look at the machinery they offer. Overall, the design is user-focused, presenting a streamlined and efficient experience that reflects Komatsu’s brand values.

25. ArcelorMittal

URL: ArcelorMittal

ArcelorMittal’s website combines industrial power with a modern web design aesthetic, offering an engaging user experience. The black and orange color scheme reflects the energy and strength of their brand, immediately drawing visitors in. The homepage features a large, full-screen image slider showcasing their operations and products, accompanied by short, compelling headlines. Bold typography and clear, structured layouts ensure that visitors can easily navigate through various sections of the site. The design also incorporates interactive features like videos and infographics, providing users with detailed insights into their steel production and solutions. The grid-based layout makes it easy to browse through content, while the responsive design ensures the site works seamlessly across devices. ArcelorMittal's website stands out for its ability to balance visual appeal and informational depth, making it a great example of effective industrial website design.

26. Thales Group

URL: Thales Group

Thales Group's website uses a sleek, corporate design that emphasizes high-tech innovation. The site is primarily white and dark blue, a color combination that evokes trust and professionalism. The homepage offers a full-width hero image showcasing Thales' latest technologies and innovations in aerospace, defense, and security. The layout is grid-based, allowing for a clean and organized presentation of their diverse offerings. Thales integrates high-quality visuals, including videos and animations, to enhance user engagement and provide a more interactive experience. Typography is modern and large, ensuring easy readability. Navigation is intuitive, with dropdown menus that categorize their wide range of services and industries. Overall, the design is both user-friendly and highly professional, reflecting Thales' standing as a leader in industrial and defense solutions.

27. Safran

URL: Safran

Safran's website is a brilliant example of how to combine cutting-edge technology with sleek design. The homepage features a large hero image showcasing their aerospace and defense technologies, paired with simple yet powerful headlines. The color palette consists of blues and whites, exuding professionalism and trust. Scrolling animations and interactive features enhance user engagement, making the site feel modern and dynamic. The design is clean and minimalist, with large sections of whitespace that give content room to breathe. Typography is large and bold, ensuring readability, and the site’s navigation is simple, guiding users to key areas such as products, industries, and innovations. Safran’s website is also fully responsive, ensuring an optimal experience on all devices. The overall design conveys technical expertise while maintaining a user-friendly interface.

28. Alcoa

URL: Alcoa

Alcoa’s website is designed to reflect their position as a global leader in aluminum production while keeping the user experience at the forefront. The homepage features full-screen imagery that highlights their industrial capabilities and commitment to sustainability. The color scheme is mostly white and blue, giving the site a clean and corporate feel. Alcoa’s website is easy to navigate, with a simple top navigation bar that categorizes their products, services, and sustainability initiatives. The design is minimalistic but effective, using high-quality visuals and concise text to convey complex information in a digestible format. Interactive infographics and videos are also used to engage users and provide deeper insights into their operations. The site is highly responsive and designed for accessibility, ensuring that visitors have a smooth experience across all devices.

29. Dow Inc.

URL: Dow Inc.

Dow Inc.'s website design is both bold and approachable, making it stand out in the industrial space. The homepage features large hero images and bold typography, creating a powerful first impression. The color scheme uses reds and grays, which align with Dow’s branding and convey both strength and reliability. The layout is structured for easy navigation, with clear menus that guide users through their wide range of chemical and material science solutions. Dow’s website makes great use of visuals, from interactive videos to infographics, providing users with an in-depth look at their innovations. The design is also responsive, ensuring a consistent experience across different devices. Dow’s website is an excellent example of how industrial websites can be both visually striking and functional, helping to communicate complex information clearly.

30. DuPont

URL: DuPont

DuPont’s website is a shining example of how clean design can enhance user experience. The site uses a minimalistic color scheme dominated by whites and grays, with red highlights that align with the brand’s identity. The homepage features full-screen hero images that effectively showcase their innovations in various industries like electronics, safety, and biotechnology. DuPont’s simple navigation bar and large, bold typography make it easy to browse their wide range of products and services. Interactive elements, such as scrolling animations and videos, are seamlessly integrated to enhance user engagement. The layout is highly structured, ensuring that visitors can easily find the information they need. DuPont’s design emphasizes clarity and functionality, making it a standout in the world of industrial website design services.

Interested in learning more? Contact us today.