Every social media manager should be aware of the following Instagram statistics - [Infographic]

Instagram has over a billion users, and while it has just been superseded as the most popular social media site by TikTok, it remains an important tool for communicating with others and supporting customers in making shopping decisions.

If you're not sure if Instagram is a good fit for your business, this article can help. This infographic from Giraffe Social Media depicts the extent to which Instagram is utilised and the influence it has made. Visit for more information - Instagram Stats that Every Social Media Manager Should Know [Infographic]